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Ad Info Main | Ad Programs | Ad Demographics & Stats | Ad Specifications

Site Statistics and Audience Demographics

Audience Profile:

BusinessOwnersIdeaCafe.com visitors are business owners, partners and startup entrepreneurs looking to Idea Cafe for information and tools to help them grow their small businesses, plus the chance to network with others who understand what they're going through.

Title/Position

  • Owner/Co-owner 89%
  • Partner 2%
  • VP 2%
  • Manager/Buyer 2%
  • Other 5%

Company Size
Note, Idea Cafe's Audience Business Size Distribution Mirrors the Curve of U.S. Business Size Distribution

  • Under 20 Employees 97%
  • 20-49 Employees 2%
  • 50-99 Employees 1%
  • 100-249 Employees <1%
  • Over 250 Employees <1%

Gender

  • Male 40%
  • Female 60%

Age

  • Boomer 44%
  • Gen X 47%
  • Gen Y & Younger 5%
  • Senior 4%

Site Traffic:

  • Monthly Page Views 700,000
  • Monthly Unique Visitors 70,000
  • Email Subscription List 32,000
  • Postal Address List in U.S. 28,000
 
 
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