Small Business Tax Center
Small Business Ideas, Grants &
Plans to Start & Run a Business:

Small Business Grants
CyberSchmooz
Network in Cyberschmooz Community Ask Questions Questions and Answers Share Tips Small Business Ideas List Your Business Business Advice from Idea Cafe Experts Coffee Talk with Experts Starting A Business Business Plan Biz Planning | Sample Plans Small Business Ideas Idea Name Your Biz Name Plan Your Biz Plan Financing $ Starting a Business Do It! Running your Business Marketing Tips Promotional Merchandise Marketing Tips Marketing | Sales | Customers Human Resources HR | Employees | Contractors Legal Forms & Tax Information Legal | Biz Forms Managing a Business Managing | Operations
Financing Resources Financing Your Business E Commerce & Webhosting eCommerce Take Out Info Trade Publications FREE Trade Publications Business Books Biz Books Your Own Business Small Business News Small Biz News Gen X Biz Gen X Biz Work at Home Work @ Home Business Information The Fridge - Biz Info on Ice Destress Send Awards Send Awards & Greetings Yoga At Your Desk Yoga @ Your Desk Fun Guide Guide to Find FUN Online About Idea Cafe Press Idea Cafe has received Idea Cafe in the News Idea Cafe's Kudos Kudos for Idea Cafe Advertise on Idea Cafe Advertise on Idea Cafe Privacy Policy Privacy Policy Contact Idea Cafe Contact Idea Cafe Link to Idea Cafe Link to/from Idea Cafe Join Idea Cafe
Search Idea Cafe Site Directory Site Map Online directory to business resources Biz Web Guide



Expert Answers to Biz Questions

Listen in! Pick up some expert advice to a reader's question that we selected from CyberSchmooz.

color business bar

The Biz Question

Would you recommend that my service department make up or adopt its own mission statement or service motto? If so, why or why not?

Ted M. -- Telemarketing Manager

Answer from our Guest Expert Donna Hall of The Right Answer, Customer Service Consultants

Absolutely! You've gotta go for it! Cooking up your own special service-focused slogan is a grand idea! Every service department should have its own mission statement because --

  • It motivates your employees to shoot for and uphold your service standards. In a nutshell, it keeps folks goal-oriented.
  • It clears up confusion and improves communication. Each and every day, staffers have a clear-cut understanding of what's expected of them in the way of providing service to your customers.
  • It creates good a morale booster and lets staff have some fun when brainstorming for the slogan.

Finding just the right message that exemplifies what you stand for is not only cool, it's mandatory for service success.

Learn by Example

To figure out how to create your own mission statement, stew over these examples. The Speedy Cleaner's jingle could be, "We'll take your bundle and have it cleaned and pressed in a snap!" While this is a steamy service motto for the cleaner, it wouldn't work for someone who's business image says, "We take our time to get it right!" In this case, a better slogan might be, "Quality and your satisfaction is our #1 goal!"

If you run a savvy service department that provides sizzling super service, shout it out for everyone to hear! Don't keep customers guessing--get that motto printed on any and everything your current or potential customers touch. Are customers your priority? If so, tell them. What are the special service qualities you need to boast about in your slogan? Think about it and see what types of niches you can find for your biz.

The best chefs add their own secret seasonings that will give their service slogan a unique aroma and motivate staff in the process.

Fresh Slogans Get Better Reviews

When you whip up your mission statement, don't rely on some stale, washed out message, like "We're Tops at Service." Have some fun concocting your own zesty catch phrase. Start small, but think BIG! Give everyone a chance to chip in and ideas will come rolling in. Pretty soon, you'll have the perfect ditty for your department. You'll be chillin' and grillin' with a phrase that screams, "Service!"

When employees are happy and proud of where they work, they'll project that attitude in all they do. They'll want everyone to know what a great place or company they work for. Talk about great PR, and it's free too. As extra icing on the cake, customers will also appreciate your commitment to service when reading or hearing the slogan. They'll literally buy into it!

So, bring the troops together and have some fun, but get cracking on that slogan today. You and your customers will be glad you did.

Donna

Have a biz question of your own? Go post it in CyberSchmooz

Meet the Experts

Google      

Small Business Tax CenterIdea Cafe HomeSign UpBiz Grant CenterCyberSchmoozCoffee Talk with ExpertsPeople in Biz ProfilesStarting Your BizBiz PlanningRunning Your BizFREE Trade PublicationsMarketingFinancing Your BizHuman ResourcesLegal & Biz FormsManaging Your BizeCommerceYou and Your BizGen XWork@HomeThe FridgeDe-StressSend an AwardSend an eGreetingYoga @ Your DeskWeb GuideIdea Cafe in the NewsAbout Idea CafeAdvertise on Idea CafeContact UsPrivacy PolicySite MapSmall Biz News

Copyright 1995-2024, Idea Cafe Inc. Downloads are for personal use only, not for resale to others, and may not be reprinted in any form without written permission from Idea Cafe Inc.

DISCLAIMER: We hope whatever you find on this site is helpful, but be cautioned that it may not apply to your own situation, or be totally current at any given time. Idea Cafe Inc. and all of its current and past experts, sponsors, advertisers, agents, contractors and advisors disclaim all warranties with regard to anything found anywhere on this family of websites, quoted from, or sent from Idea Cafe. and its related sites, publications and companies. We also take no responsibility for comments published by others on these pages.

TRADEMARKS: The following are Registered Trademarks or Servicemarks of DevStart, Inc.: Idea Cafe®, Online Coffee Break®, The Small Business Gathering Place®, Take out Info®, Biz Bar & Grill®, Complaint-O-Meter®, A Fun Approach to Serious Business™, CyberSchmooz™, and BizCafe™.