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Expert Answers to Biz Questions

Listen in! Pick up some expert advice to a reader's question that we selected from CyberSchmooz.

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The Biz Question

Overwhelmed? Five Things you Should Outsource in your Business

Answer from our Guest Expert Kandace Heller

Outsourcing is a dirty word in today's business environment, but the truth is outsourcing the right services gives you more time to care for your customers. No business owner is an expert in every aspect of running a business, nor should they have to be. Take advantage of outsourced services to reduce overhead and increase your bottom line.

Accounting and Tax Services

Business accounting and tax laws change like the weather, and hiring an in-house tax accountant is prohibitively expensive. Outsourcing these services saves money, space and physical resources. Because you are sharing the cost with other clients, utilizing a top-notch service is within your budget. When you outsource accounting you only pay for what you are using, rather than paying a full time employee who may not have enough to do.

Bookkeeping and Payroll

There is nothing that small business owners struggle with more than trying to handle all the money matters themselves. Business bookkeeping is complicated and needs to be done properly. Payroll laws and regulations change regularly, so having a professional whose job it is to stay up-to-date saves you time and headaches. Since this is their only job, they will be able to do get things done efficiently and save you money. When experienced professionals handle the money matters, you won't be stuck paying back taxes or bills because of your mistakes.

Website Design

Your website may be the only impression a potential customer gets of your business, so leave its design to the pros. Not only can they tailor the design to your needs, but they can design the site so it ranks well in search engines, which increases visibility. Your online image is as important as your personal image, so give this job to someone who can make your business look its best. Potential clients and customers are much more likely to call you or visit if you have a professional eye catching website.

Marketing

Marketing is more complicated in the digital age, due to needing an online and physical presence. Keeping up with the latest trends and changing with the business climate is a time-consuming task best handled by professionals. From traditional advertising to maintaining a social media image, the right marketing firm pays for itself.

Cleaning and Janitorial Services

Doing business can be messy, and no one works well in a dirty, cluttered office. After everyone has gone home and the office is quiet, a professional cleaning and janitorial service like Grimebusters Ltd. in Edmonton comes in and works their magic, ensuring that you return to a spotless environment the next morning. A tidy environment is more conducive to productivity, so an efficient and effective cleaning service is well worth the expenditure.

Not only is outsourcing these services cost-efficient, but also a stress-reducer. The less time you spend dealing with things best handled by more experienced and knowledgeable people, the more time you have to make your business successful. In a cost/benefit ratio analysis, outsourcing professional services more than pays for itself.

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