I am interested in starting a unique event planning company that focuses on GREEN events!~ It would be an event planning service that would utilize all recycled products, organic foods, environmentally sound items, etc! There would be levels of GREEN to choose from.
#1. "RE: What do you think- WILL THIS GO OVER WELL?" In response to Reply # 0
I think it will go over well, if it is marketed correctly, but that you will be pricing yourself into the high end of the market. Yes, it's a popular and swiftly growing niche, but it's still a very low percentage of the event planning target market.
You don't want to niche yourself so tightly that you put yourself out of business.
T
Tina Brooks, VP Marketing Brooks Pepperfire Foods, Inc. Makers of Peppermaster Hot Sauces http://www.peppermaster.com
#3. "RE: What do you think- WILL THIS GO OVER WELL?" In response to Reply # 0
I agree that this is a great idea. Promoting your service to an organization should be the easy part since it will help promote their brand/company as an eco-friendly one. To help answer some questions I've been curious about: How do you charge for event planning in general? Does the company pay you for all materials required for the event? You're defintily on to something. Just keep a close eye on how this green trend evolves/fades and make adjustments accordingly. Oh yeah, it wouldn't hurt to drive a hybrid to your events :-p
#4. "RE: What do you think- WILL THIS GO OVER WELL?" In response to Reply # 0
Definitely worth doing - I am in London and the corporate shift to green is evident everywhere. If you can find a way to publicise the companies that choose a green event, that might help - after all, most companies are interested in their reputation above all else.