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Lobby Biz Ideas topic #4750

Subject: "Wine industry / how to make wine more interesting ?" Previous topic | Next topic
ChardonnayWed Jan-18-12 06:35 AM
 
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"Wine industry / how to make wine more interesting ?"


          

Hi,
does anybody have an idea how an unknown wine-brand could be made more interesting (i.e. meaningful) for the retailer ?

Thanks for any hint
Ben

  
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BrilivantSun Jan-29-12 04:53 AM
 
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#1. "RE: Wine industry / how to make wine more interesting ?"
In response to Reply # 0
 Sun Jan-29-12 04:55 AM by Brilivant

          

One idea is to use QR code on your labels so when consumers scan the code of your wine bottle, they will get relevant information about your wine such as a video story of how & where your wine was made, tasting notes and recommended food pairings.

  
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