Ideas for Your Business from Idea Cafe

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Tips on how to organize tasks and save time with your business letters, forms and documents. Print out what's featured here, then fill in the blanks and scribble in changes to turn these suggestions into workable drafts. Be sure to run by your attorney before putting into use.*

FollowUp Sales Letter

So you've gotten your foot in the door of a big client. You've met them. You've exchanged cards. Now what? A good way to keep the ball rolling is with a follow-up sales call letter. By snail mail or email, it reminds them who you are and what you can do for them.

Such letters, however, take time away from your other work. That's why we've got one here in the Forms Center for you to print out and copy-cat according to your specifications. Feel free to print and plagiarize our Follow-Up Sales Letter to your heart's delight. It's on the house!

February 25, 2002

The Techno Team
714 Sympatica Street
Clove, ID 95006
(555) 55-FIXIT

Mr. Kurt S. Hommer
Busy B Bookkeeping Services
911 Peligroso Drive
Ginger, ID 95000

Dear Mr. Hommer,

I know that sometimes the demands of running a business like yours make it difficult to evaluate new computer services and products. But if you'll take just a minute to review the enclosed brochure, I think you'll see how much the Techno Team can help Busy B increase its productivity and save you valuable time.

Mr. Hommer, the Techno Team is the region's leading on-site computer-solutions service. If you have a technology problem, we'll solve it. If you have new software or hardware, we'll get it up and running -- all within 24 hours of your call.

Let's get together soon to enroll you in our annual service. If I don't hear from you in a few days, I'll call you to set up an appointment.


Ira B. Punctual
Techno Team Squadron Leader

enc: 1


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