Business Owners Idea Cafe: Small Business Information, Resources & Tips
! Small business ideas, information & resources !
Small Business Tax Center
Small Business Ideas, Grants &
Plans to Start & Run a Business:

Small Business Grants
Small Business Ideas People in Biz - Profiles
Business Advice from Idea Cafe Experts Coffee Talk with Experts
Starting A Business
Running your Business
Take Out Info
Trade Publications FREE Trade Publications
Your Own Business
Destress
About Idea Cafe
Press Idea Cafe has received Idea Cafe in the News
Idea Cafe's Kudos Kudos for Idea Cafe
Advertise on Idea Cafe Advertise on Idea Cafe
Privacy Policy Privacy Policy
Contact Idea Cafe Contact Idea Cafe
Link to Idea Cafe Link to/from Idea Cafe
Join Idea Cafe
Site Directory
Site Directory Site Map

Online directory to business resources Biz Web Guide
Printer-friendly copy
Lobby Marketing Mix topic #719

Subject: "Marketing NEW Child Safety Product" Previous topic | Next topic
djohnsonThu Oct-25-07 04:11 AM
 
Click to send private message to this authorClick to view this author's profileClick to add this author to your buddy list
"Marketing NEW Child Safety Product"


          

I need help with marketing a new child safety product. The product is patented, produced, and already packaged. It just needs to be sold to store such as hardware stores or child stores. It's a really cool product and it is the only one like it. If you have any suggestions please give me your input.

  

Alert Printer-friendly copy | Reply | Reply with quote | Lobby

Replies to this topic
Subject Author Message Date ID
RE: Marketing NEW Child Safety Product
Oct 19th 2007
1
RE: Marketing NEW Child Safety Product
Oct 19th 2007
2
      RE: Marketing NEW Child Safety Product
Oct 19th 2007
3
           RE: Marketing NEW Child Safety Product
Oct 19th 2007
4
RE: Marketing NEW Child Safety Product
Jan 29th 2008
5
RE: Marketing NEW Child Safety Product
Mar 09th 2008
6

LisaPRFri Oct-19-07 08:14 AM
 
Click to send private message to this authorClick to view this author's profileClick to add this author to your buddy list
#1. "RE: Marketing NEW Child Safety Product"
In response to Reply # 0


          

D,

We need a little bit more information about the product before providing suggestions.

What age group is the product for - preschool, grade school, middle school, high school?

Is this a luxury product or mid-priced product?

What product category does it fall under - fashion, school supplies, electronics, etc?

What type of stores are you targeting - Wal-Mart, Office Depot, drugstores, etc?

Are you selling directly to consumers as well as wholesaling? Can consumers purchase online or at a brick and mortar location?

Lisa Douglas
Inklusion PR
public relations for a diverse world
www.inklusionpr.com
New lower rates for small/micro businesses.

  

Alert Printer-friendly copy | Reply | Reply with quote | Lobby

    
djohnsonFri Oct-19-07 08:39 AM
 
Click to send private message to this authorClick to view this author's profileClick to add this author to your buddy list
#2. "RE: Marketing NEW Child Safety Product"
In response to Reply # 1


          

The product is for young children. It is a safety outlet cover to protect children from sticking things in outlet covers. Our target market is towards new mothers and mothers or fathers with young children. It is reasonably priced, similar to a regular outlet cover, and we want to sell them in brick-and-mortar stores such as Lowe's, Menards, etc. as well as online. We would also like to sell them wholesale to maybe home building contractors to install in new homes. Thank you for your reply and I hope this is the information you were needing.

Dana

  

Alert Printer-friendly copy | Reply | Reply with quote | Lobby

        
LisaPRFri Oct-19-07 09:15 AM
 
Click to send private message to this authorClick to view this author's profileClick to add this author to your buddy list
#3. "RE: Marketing NEW Child Safety Product"
In response to Reply # 2


          

Here is the big question in terms of marketing, public relations and business growth.

What makes your outlet covers better, different from others already on the market?

Lisa Douglas
Inklusion PR
public relations for a diverse world
www.inklusionpr.com
New lower rates for small/micro businesses.

  

Alert Printer-friendly copy | Reply | Reply with quote | Lobby

            
djohnsonFri Oct-19-07 09:19 AM
 
Click to send private message to this authorClick to view this author's profileClick to add this author to your buddy list
#4. "RE: Marketing NEW Child Safety Product"
In response to Reply # 3


          

I have already researched other safety outlet covers on the market. They are nothing like ours, different style, different benefits, etc. Our outlet covers offer less hassle than the other brands. For instance those plugs that you put in the outlets. They can also be used for looks as well. They cover the holes on the outlets and they can be painted over to blend in with the wall. They come in different colors, styles, and in GFI or standard. I have also put out a survey for the outlet covers on constantcontact.com and have had only 2 responses.

  

Alert Printer-friendly copy | Reply | Reply with quote | Lobby

Penny J BallouTue Jan-29-08 09:09 AM
 
Click to send private message to this authorClick to view this author's profileClick to add this author to your buddy list
#5. "RE: Marketing NEW Child Safety Product"
In response to Reply # 0


          

Hi Dana,

It's been three months since your last post regarding your
child safety outlet cover. I'm interested to know how it has
progressed in the last three months?

Regards,
Penny Ballou 

Penny Ballou

  

Alert Printer-friendly copy | Reply | Reply with quote | Lobby

jswank02Sun Mar-09-08 01:07 PM
 
Click to send private message to this authorClick to view this author's profileClick to add this author to your buddy list
#6. "RE: Marketing NEW Child Safety Product"
In response to Reply # 0


          

I am starting a new Marketing Consulting Business. Contact me and I might be able to help you out.

Thanks

Joanna Swank

JSwank Marketable Concepts
www.jswank.com
info@jswank.com

  

Alert Printer-friendly copy | Reply | Reply with quote | Lobby

Lobby Marketing Mix topic #719 Previous topic | Next topic
Powered by DCForum+ Version 1.27
Copyright 1997-2006 DCScripts.com