What type of businesses would I target to sell advertising space for a free senior publication aimed at 55+? Distribution 40,000 a month. Any and all ideas appreciated

I hope my answers aren't too obvious, but I'll give it a go. As a designer/printer and daughter of two very senior seniors, it should be right up my alley:-

- incontinence support / products
- health insurance / Australian Pensioners Insurance Agency
- superannuation providers, and govt notices about it
- holidays, caravans
- government notices for free health checks (eg. breastscreen)
- will kits, funeral plans
- Red Cross Planned Giving (including Red Cross in will)
- Vitamins, supplements for mature people (saw something on tele but can't remember the brand)
- investing

Let me know if you'd like a quote for layout and/or printing, even just to compare with other suppliers you're looking into.

Leisa at Alexandra Design
Unique design and quality printing throughout Australia, at a sensible price.
http://www.alexandradesign.com.au

oh, thought of a couple more

- home care services, cleaning, handyman
- mail order books, cds (doubleday)
- christmas hampers (chrisco, etc)
- sleep or medical aids, eg. magnetic underlay for arthritis, anti snore pillows, those things you kneel on while gardening

Leisa at Alexandra Design
Unique design and quality printing throughout Australia, at a sensible price.
http://www.alexandradesign.com.au