I have been on here for awhile and after reading through so much information, I finally have my business up and running. Sweetie Pie Baby Boutique is a natural and organic baby product business. Now here is the next issue..marketing!! I need help to get my business out there. I currently have a blog, belong to a couple of mom forums, participating in contests with other mom businesses, but I need more. Can anyone offer any other creative suggestions on how to get my business out there? Here is my website so you can have an idea of what my business is about. www.sweetiepiebaby.com. All comments, feedback, and suggestions are greatly welcomed!!
#1. "RE: Ideas for getting my business out there" In response to Reply # 0
1) Start your own newsletter.
2) Have you tried search engines?
a) Google, Yahoo! and MSN submissions into their information-based search engines (google.com, yahoo.com, msn.com) if you're not listed in their search engines already.
b) Google, Yahoo!, MSN and about 40 other product/comparison search engine submissions (google.com/products, shopping.yahoo.com, shopping.msn.com and others.)
3) Subscribe to the PHT Times newsletter that gives you insight on what you need to do to stay in front of your competitors. Topics include various types of marketing (search engines, blogs, mobile) site design, customer service and more.
To subscribe, visit www.phardy.com. Scroll half way down the page and on the left-hand side, enter your name and email address. You will receive an email. In the email, follow the directions to confirm your subscription and you will be immediately placed on an elite list of businesses owners who have profited from the newsletter. You can unsubscribe at any time but very few people do.
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#4. "Can't find your site on DMOZ" In response to Reply # 0
Your web site DOES have eye appeal and IS professional looking, so it sounds like the missing ingredient, right now, is producing more traffic.
One important Internet directory that you appear to be missing from is dmoz.org. ("Open Directory Project). Submitting your web site to that (and other free or low-cost directories) will help raise your visibility, increase your 'incoming backlinks' (a vital element of achieving a high search engine ranking), and help you attract more customers to your site.
In my opinion, submitting your site to DMOZ should be at the top of your list of things to do to improve your Internet traffic and overall visibility. (A second good strategy would be writing and submitting informative articles--with links back to your site-- to article directories, such as http://ezinearticles.com .
#9. "RE: Ideas for getting my business out there" In response to Reply # 0
Your website is gorgeous. Great color use and photographs. What keywords are you trying to rank for on the search engines? Make sure you use them early and often in some content on your homepage. The google bots love content. With that in mind, write a series of articles and submit them to article directories on a periodic basis. Top ones are:
Also write some articles for content sharing sites like www.HubPages.com, www.squidoo.com, or www.gather.com. Generate a following there as well.
Back to your website, make sure each of your title tags on your interior pages have the keywords you are ranking for.
If you really want to generate traffic, put an entertaining series of videos together. They don't have to be fancy. They can look home based. But "entertaining" is the key. Get them on YouTube and include your URL on the video either on the lower right corner or on the last video clip. Use the keywords you want to rank for in the description of your video. You can embed the video onto your blog. There is a company called www.TrafficGeyser.com that automates the process of distributing videos.
If you need more help on how to optimize your website or basic questions about starting your biz, go to www.innoventum.com. They have a free pdf you can download that covers everything about starting a business. Short read, but something to keep on your resource shelf.