OK, wait a minute... I know these guys... or well, rather, I know of them.

1on40... is owned by Steve Hopkins. I remember my friend Reg Charie, a specialist in SEO placement telling me to avoid this stuff and why when I was trying to improve the hits and google listings on my site. (As I stated in my earlier post, getting to #1 in Hot Sauce is damned near impossible) and according to Mr. Hopkins, without them, it is impossible as I currently rank 3300-3310 out of 4,170,000. Interesting to say the least, because if I google my product brand, I rank not only 1st, but hold every place under that name for 20-40 positions. Where are they getting "3300-3310" from???

I just pm'd my buddy reg and he replied that it's a scam. The only way to adjust your google rankings is from within your site so, without giving your SEO specialist access to your site, you're jeopardizing your google ranking altogheter. He linked me to a conversation at Scam.com: here: http://www.scam.com/showthread.php?s=67233f7d0cf1e844a8821bd447830bcb&t=32975

and to 1on40 - A review, here: http://hubpages.com/hub/1non40-A-review

Maybe Hopkins isn't using black hat optimizations, but in case you're wondering why that might be important... read this link:

http://www.kvisionindia.com/news/the-dangers-of-black-hat-seo.htm

According to Reg, unless changes are being made to the site in question, google considers the "optimization" to be black hat and it is thus "illegal" by their rules of engagement.

If you value your website... DO NOT do this unless you can assure yourself that the methods being used aren't black hat... and as I said, Reg assures me that there is absolutely nothing that can be done that doesn't involve giving 1on40 access to your code, that isn't considered black hat.

Tina Brooks, VP Marketing
Brooks Pepperfire Foods, Inc.
Makers of Peppermaster Hot Sauces
http://www.peppermaster.com

Eat more peppers!