Print this page | Go back to previous topic
Forum nameMarketing Mix
Topic subjectRE: Need Help with Direct Mail
Topic URL
86, RE: Need Help with Direct Mail
Posted by Pepperfire, Wed Oct-25-06 08:49 AM
Hi Samia,

What you are talking about is "Drip Marketing". You can find a plethora of resources and information on it by simply typing it into Google (or whichever search engine you use.)

I am of the opinion though that the first message, assuming it falls on the right eyes, will be as effective as the 500th. But, I will add, that I use a newsletter to "drip market" my customer base.


Tina Brooks, VP Marketing
Brooks Pepperfire Foods, Inc.
Makers of Peppermaster Hot Sauces

Eat more peppers!