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Forum nameMarketing Mix
Topic subjectNeed Help with Direct Mail
Topic URL
80, Need Help with Direct Mail
Posted by samia, Tue Oct-24-06 02:31 AM

I will appreciate if someone can help me with building awareness and also druming up some business for my start-up. I'm thinking of direct mail however, I have read somewhere that 1 or 2 mails (mailouts) for a direct mail will not do. You need to do 3+ mails. So my question is what would be the the content of the 1st mail, 2nd mail, 3 mail etc, etc. I'm at loss of what/how since am just introducing my services. What would the introductory letter read like? Then what would the second letter read etc. etc.

Thanks in advance,