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Forum nameMarketing Mix
Topic subjectRE: NEED HELP WITH MARKETING
Topic URLhttps://www.businessownersideacafe.com/forums/dcboard.php?az=show_topic&forum=106&topic_id=767&mesg_id=830
830, RE: NEED HELP WITH MARKETING
Posted by thebottomline, Mon Feb-04-08 05:19 PM
Have you ever thought about changing the location of your business? Maybe the area is too saturated or maybe the location of your actual office may not be key. You could think about trying to move to an area where the area wants a more personalized approach to doing their taxes.

What types of advertising have you worked? Do you emphasize lower fees in your advertising? Trying a newspaper ad would reach to more lower income families. It could be possible, if you emphasize your low fees that consumers could think the quality of work is less superior than the larger companies around you. So, what perception do you think your consumers have about your company image?