657, RE: Marketing an Easy Meal Prep Store|
Posted by rachelmartinez, Tue Aug-28-07 02:25 PM
Here's a couple of ideas:
Market gift certificates as gifts for new moms, newly married couples, etc. Contact HR depts of local businesses as well. Companies often purchase these types of gifts for special occasions or year end. You could also contact local gift basket makers and offer your gift certificates as an optional addon for their baskets.
Provide food (and brochures) for a local moms club (even better, moms of multiples). Here's a start - http://www.meetup.com/cities/us/ny/long_island_city/#Parenting
Are you a franchise or independant store? Are there some industry groups or franchise resources available to you?
A quick seach came up with www.easymealprep.com. There is a marketing guide on the site.