If a celebrity liked your product, wouldn't that help create a buzz, and perhaps an interest/demand?

How about sending them to some famous wine-drinking food network people...like Michael Chiarello, Emeril, Semi-Homemade, etc.? Or offering them to Oprah for one of her shows (she is always handing out freebies to her guests)?

If you had some type of celebrity interest/endorsement, I bet Sam's and/or HSN would pay attention.