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Forum nameMarketing Mix
Topic subjectRE: HELP!!!!
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1078, RE: HELP!!!!
Posted by Pepperfire, Tue Jun-10-08 06:03 AM
I'm sorry to hear about the coach, that really sucks.

Now you have to figure out how to drive business to the clinic. (I don't quite understand how that works in the States, I'm Canadian, but I imagine it's the same as driving traffic to any other business).

I would begin with a press release, ensuring that EVERY local newspaper and media channel receives a copy.

I would look into leaving a flyer at the hospital emergency rooms, although, being that you are in a sense "competition", they might not go for that, but you could certainly see about partnering with them for their overflow business.

Tricky to wrap my head around to give you other ideas.


Tina Brooks, VP Marketing
Brooks Pepperfire Foods, Inc.
Makers of Peppermaster Hot Sauces

Eat more peppers!