I always recommend the good old press release to jump start your business. If you haven't done so yet, do it immediately! A press release is the ultimate in FREE advertising.

I wrote my own press release for my children's shop and the results were astounding. I emailed it to two local newspapers. One responded within 30 minutes! A great, half page article with lots of color pictures soon followed. The second paper took much longer to respond but also printed another great article with pictures. From those articles, more followed from various other newspapers for a full year! (A tv producer called too!)

Look here to see the little book that I used to quickly learn how to write the press release (scroll down to Advertising/Marketing):
http://smallbusinessstartup.biz/recommended/

Good luck with your new business!