Brady,

Your graphic is way too big. Make it smaller, perhaps a banner type pic and bring your content up above the fold. You only have a few seconds to capture the attention of your visitors - they should not have to figure out that they need to scroll down to get info. They might think they landed on a photo sharing website.

Bullet point your content or put pix w/ hyperlinks to inner pages. More attractive.

Make sure your title tags include the keywords you are trying to optimize for. You want traffic from the search engines any way you can get it.

Best wishes,
Aurora
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