What does your business do?
I provide natural remedies to beauty and health issues such as nail
growth, while also providing a way to kick bad habits and overcome
mental health issues such as anxiety. With a daily schedule, regiment,
guide, and nail growth kit, you will get all you need in my system. The
regiment will focus your anxiety and provide an outlet for your
unintentional behavior(nail biting). In scheduling your days, your life
will become more organized and you will have more self awareness. That
is what makes this system important to your overall health. Your
mindset will begin to change while growing healthy nails naturally.
When and why did you start the biz?
I started working on my business the summer after i finished school,
july 4th 2018 to be exact. Essential Nail Growth came about because I'm
a nervous wreck. I've struggled with anxiety and nervous behavior such
as biting my nails for years with no solution. I've tried the bad
tasting nail polish and all the tricks in the book, but I wasn't really
addressing the problem, just avoiding it. That's why I started this
system. I searched for a way to attack the problem at its root instead
of just ignoring it.
How Many People are in your Company?
Where's your office?
My blow up bed in my mom's bedroom. I am fifth of five kids and always
shorted when it comes to room picking. When i came back from college it
was only natural that my mom wouldn't have space for me, especially
after downsizing. So my daily schedule revolves around a comfy lawn
chair on my balcony, my air mattress, or if i feel like getting out of
the house Starbucks.
What's the toughest part of running your biz?
Growing a following organically and raising funds. Its a long game but
i will keep playing it. My advice is outsource what you can so your not
doing every single thing. Freelancers are here for this very reason.
What's the most fun part?
The new ideas i get are always so exciting. My brainstorming session
are crazy. It's like my mind races and i feel like i can do anything. I
live for those kind of rushes. To know my time is my own and i can
really do anything i put my mind to.
Anything you would have done differently?
I would have done a better job of maintaining good credit score. Every
business has a business credit score separate from owner. Mine isn't
established since i just found out about it. But your business is more
likely to get loans with low apr and long pay back dates with good
business credit score! Make a credit card for your biz ASAP! Spend
Wisely. and keep it under 30% usage.
What's next on the horizon for your biz?
After initial launch i hope to get my system in large distributors like
target, Walmart, trader joes etc. I also plan to patent my idea with a
portion of the profit.
What advice do you have for others?
Don't get discouraged. You won't have good days all the time, even
weeks. All the odds will be stacked against you but that shouldn't make
you quit. You started for a reason, always go back to that feeling when
your feeling down or out of it. And don't be afraid to take breaks! I'm
sure you didn't become an entrepreneur to over work yourself and be
How do you use Idea Cafe to help your biz?
Idea cafe is a wonderful platform that gives budding entrepreneurs like
myself a place to show our dreams and connect us to funds and resources
that can help us. In the short while that I've used idea cafe I've
found 4 grants that i am eligible for. I will surely be crediting my
success to the opportunity given to me by idea cafe.
School (where, still in school, degree)?
Stony Brook University in Long Island NY. Graduated with a BA in Linguistics & Asian Studies
Prior jobs or business?
I was a full time student at stony brook university before I started my
company. Now that I've graduated I can dedicate all my time to it.
Dessert of all kinds
What are your pets' names?
Do any of these pets help with your biz?
Is there any one person or event in your life that led
you to go into business for yourself?
My older sister is an entrepreneur and has been since she was 16 years
old. I grew up watching her and I knew I wanted that life for myself.
She is now very successful and continues to inspire me everyday.
Anyone you publicly want to thank?
Thank You to all who support me in my journey.
50 vandalia ave apt 20B
Brooklyn, NY 11239