Small Business Tax Center
Small Business Ideas, Grants &
Plans to Start & Run a Business:

Small Business Grants
Network in Cyberschmooz Community Ask Questions Questions and Answers Share Tips Small Business Ideas List Your Business Business Advice from Idea Cafe Experts Coffee Talk with Experts Starting A Business Business Plan Biz Planning | Sample Plans Small Business Ideas Idea Name Your Biz Name Plan Your Biz Plan Financing $ Starting a Business Do It! Running your Business Marketing Tips Promotional Merchandise Marketing Tips Marketing | Sales | Customers Human Resources HR | Employees | Contractors Legal Forms & Tax Information Legal | Biz Forms Managing a Business Managing | Operations
Financing Resources Financing Your Business E Commerce & Webhosting eCommerce Take Out Info Trade Publications FREE Trade Publications Business Books Biz Books Your Own Business Small Business News Small Biz News Gen X Biz Gen X Biz Work at Home Work @ Home Business Information The Fridge - Biz Info on Ice Destress Send Awards Send Awards & Greetings Yoga At Your Desk Yoga @ Your Desk Fun Guide Guide to Find FUN Online About Idea Cafe Press Idea Cafe has received Idea Cafe in the News Idea Cafe's Kudos Kudos for Idea Cafe Advertise on Idea Cafe Advertise on Idea Cafe Privacy Policy Privacy Policy Contact Idea Cafe Contact Idea Cafe Link to Idea Cafe Link to/from Idea Cafe Join Idea Cafe
Search Idea Cafe Site Directory Site Map Online directory to business resources Biz Web Guide

Coffee Talk Expert

About our Guest Expert Jim Chesky of Jim Chesky & Associates

Before deciding to put his marketing expertise to good use for himself and his clients, Jim spent nearly 30 years working in advertising, broadcasting, and sales. As an employee, he recalls how his ideas often disappeared into the black hole of his bosses' offices, never to be heard from again. But now, his ideas are paid for in cash and hailed as genius by happy clients! He revels in consulting and enjoys the challenges each client brings to the table. With his wide background in marketing and his love of reading, Jim offers up plenty of beefy marketing and biz know-how. When he's not off lecturing, consulting, or researching, Jim's passion for photography (especially black and white) and writing poetry and fiction keep him from getting bored.

Jim Chesky & Associates, Marketing Communications

Jim started his biz, Jim Chesky & Associates, in 1995. Here, he works his marketing magic. As a marketing consultant, he looks at how companies communicate -- from the inside and outside. This means studying company catalogs, mailers, media ads, websites, and even company memos. He'll even observe how employees interact with customers to help brew up the right advice for ailing marketing strategies. As part of his marketing services, he also conducts seminars. Jim likes working with small business, and enjoys public speaking.

Jim's Answers

My wife and I manufacture bird houses, bird feeders, and bird house planters. We have a web site up, [but] are unsure how to motivate the marketing aspect of this mega-media. Any ideas?

I'd like to place my link on other web sites. What's the best way to do this without spamming people?

I have a site that sells products from Poland and I'm ready to start a newsletter...

I want to design and operate a web site where I want to list the local businesses coupons on the www. I would appreciate any advice on how I can market this idea to local businesses.

We're two college kids with little money to start a business with our own money, but we feel that our idea will be a big hit... Our questions, though, are: How do we go about getting started? Will the bank give us a loan? Do you think this is a good idea? Will it make money? ...Please help us.

We were thinking of posting a marketing survey to related newsgroups. How can we word our posts so they don't look like spam and so that we get responses to our marketing survey??

I'm a professional speaker and writer. The speaking agents that we use take 35%! I want a proactive way of marketing myself for seminars etc... any ideas?

I need to get exposure to get clients, do you have any suggestions?

I've invested a lot of time and money on the Cash Flow industry. I just ran out of money right before I was making it to the finish line. Would you kindly let me know what to do or where to turn to find someone willing to help me and also profit from this?

I've had several get ideas stolen from me -- or someone higher up has taken the credit (I call these people cheese eaters! ha ha ). . .I've started kicking around an idea to start a business that researches ways, suggestions, and ideas on how to save companies money. Is this possible?


Small Business Tax CenterIdea Cafe HomeSign UpBiz Grant CenterCyberSchmoozCoffee Talk with ExpertsPeople in Biz ProfilesStarting Your BizBiz PlanningRunning Your BizFREE Trade PublicationsMarketingFinancing Your BizHuman ResourcesLegal & Biz FormsManaging Your BizeCommerceYou and Your BizGen XWork@HomeThe FridgeDe-StressSend an AwardSend an eGreetingYoga @ Your DeskWeb GuideIdea Cafe in the NewsAbout Idea CafeAdvertise on Idea CafeContact UsPrivacy PolicySite MapSmall Biz News

Copyright 1995-2024, Idea Cafe Inc. Downloads are for personal use only, not for resale to others, and may not be reprinted in any form without written permission from Idea Cafe Inc.

DISCLAIMER: We hope whatever you find on this site is helpful, but be cautioned that it may not apply to your own situation, or be totally current at any given time. Idea Cafe Inc. and all of its current and past experts, sponsors, advertisers, agents, contractors and advisors disclaim all warranties with regard to anything found anywhere on this family of websites, quoted from, or sent from Idea Cafe. and its related sites, publications and companies. We also take no responsibility for comments published by others on these pages.

TRADEMARKS: The following are Registered Trademarks or Servicemarks of DevStart, Inc.: Idea Cafe®, Online Coffee Break®, The Small Business Gathering Place®, Take out Info®, Biz Bar & Grill®, Complaint-O-Meter®, A Fun Approach to Serious Business™, CyberSchmooz™, and BizCafe™.




Have a biz question of your own? Go post it in CyberSchmooz

Meet the other Experts

For more biz answers go to Coffee Talk Answers.