Semi-finalist:
Andy Sweet
Company:
HUB Endurance
Website:
State:
TN
City:
Chattanooga
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Sponsored by

HUB Endurance

What does your business do?
We are a bicycle and multi-Sport Pro Shop located in Chattanooga, TN. We offer bicycle sales, service, power based fitting using a GURU DFU, as well as custom coaching for runners, cyclists, swimmers, triathletes and endurance athletes.

How would you use the grant money?
If we win, we would like to use the grant money to purchase some furniture to create a comfortable lounge for local athletes to come and enjoy. We would like to give our athletic community a place to relax and congregate with other like-minded individuals. We already have space allotted for changing rooms and kitchenette, so that we can create the perfect environment for people to meet up for workouts, and for simple socialization. We would like to purchase two couches for the area, so that we can have comfy seating.

What would the grant enable you to do that you can't now?
Right now, we already have clients and customers that come to our store to meet up for events/workouts and just to 'hang out'; however, they currently congregate in our retail sales area. This is not ideal for them, and is certainly not ideal for our business, as it can be disruptive to other customers. By creating a lounge in our space, we could provide an atmosphere that would encourage people to come to the shop, and would help us support our local community by providing a central location for all types of activity: a place to meet-up, change clothes, workout, have a cup of coffee, etc.

If Idea Cafe's Grant helps your biz reach greater success, how will you "pay it forward" to help others in some way?
If we receive the grant, we will use it to help others in several ways. First, we will be able to offer free services otherwise unavailable to the athletic community currently (ie. changing rooms, meeting location, comfortable lounge to socialize). Also, we would like to open up the use of our lounge area to local clubs and organizations for free also, thus providing them with a location to host club meetings, seminars, clinics, etc.

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