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Forum nameStartup Stew
Topic subjectRE: HELP!!! Just need advice!
Topic URLhttps://www.businessownersideacafe.com/forums/dcboard.php?az=show_topic&forum=119&topic_id=1082&mesg_id=1117
1117, RE: HELP!!! Just need advice!
Posted by babyjoy214, Tue Mar-04-08 08:35 AM
hi wanna help, found this.. tips on marketing..

Unusual Places for Ads wherever a space is zoned for advertising and
it?s blank, there?s an opportunity to get your message out. The side of a van. The side of a dumpster.Wherever.

Word of Mouth / Viral Marketing ? The key here is create something that people will want to share. Yes, the ?tell a friend? scripts are good online. But surely there?s something you can think of to really
?wow? them. You want to make them say ?Wait until Jane sees this!?

Ad Magazines. Magazines that are little more than a collection of space ads. They are usually local, and the ads in them usually aren?t
direct response. By putting your direct response ad there, you stand out over all the other ads. But the downside is that these magazines tend to be less niche focused (although there are certainly exceptions, with the real estate and automobile-themed magazines and
newspapers).

Flyers ? Who says you can?t hire a high school student to stuff mailboxes or stick ?em under windshields? Obviously if you are selling a high-priced financial course, it would be better to target the windshields of a fancy hotel than your local Wal-Mart.

Radio/TV/Infomercials ? You might be surprised how inexpensive you can get these types of slots,especially if you use remnant advertising. Study the best infomercials, for example (the ones you see over
and over again?they must be working or they wouldn?t keep airing them), to get some ideas on how they are constructed.

Space Ads ? If you?re going to do a space ad, it will generally get better results if you use the same layout as the editorials.

Postcards ? Yes, postcards are a form of direct mail, but it warrants its own category. Postcards are cheaper to produce and mail than full-blown direct mail packages or sales letters, and they are great for generating leads.


Hope it helps! Goodluck!

-joy