I'm just wondering if there are others like me out there. I'm an advid reader of business books on marketing, sales, and etc, always looking to get ideas and some advice from these books.
My gripe is, that all of these books seemed to be tailored to other executives, for example, I am halfway through a book called Groundswell, it talks about businesses adapting to the Web 2.0 business lifestyle. I try to relate my own small business and situation to some of the things that they are talking about, but it's very difficult.
Is there anyone else out there that is thinking this too???

Hi Larry,

Yes, it's tough getting books and articles that seem tailored toward our own situations, but consider that there are 250 million people in the US, and a lot of those folks have their own business, even in specialized industries, there will be various niches and variables that will never make a subject 100%.

I think one thing to keep in mind is to realize that (especially in this information age) as soon as something is published, it is obsolete or will soon be...

The real trick? Gleaning the information from each book or article that IS particular to your product or service and putting it into play; and then staying up on technology so that you don't become obsolete yourself.

Oh, and by the way, because everything becomes obsolete so quickly, if you stay on top of things, it means you are an expert on the subject. So, get out there and keep learning! Don't give up on the books and articles and material available. Then consider writing what IS pertinent to your situation.

Just my 2 cents... Good luck!


Connie and David Spicer, Artists/Entrepreneurs

Everyone has their own unique situation with their business. While you may have the same product as someone else, your business approach may be quite different than theirs, and therefore not the 'same' business.

Read what you can, absorb and take notes on what you think will work for you and your situation, that is all you can do.

I have read a bunch of Napoleon Hill's books. While he may no longer be with us, his concepts and ideas are appropriate and classical.

You can check out his books at http://www.napoleonhillbookstore.com, and there is a selection of titles by other authors that were 'inspired' by Napoleon Hill as well, and some of those stories are amazing.

Disclaimer: You may note that I host that website, but I do not make anything off of any proceeds from sales on that website. It is just that I read many of the titles, and every time I edit a whole page in it for a title, I want to revisit the book!

:+

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