Getting referrals from your current customer base is one of the best ways to get new customers. Referrals are a warm market!

How is your approach working? I tried the 10% off approach on my business cards and it did not get any response.

The key I've found is promoting the referral program itself. Talk about it to your clients. Create a program 3, 6, or 12 months - the person who refers the most will win a prize (ipod or something like that).

Create a buzz about it. Offer weekly prizes or a prize per referral like a custom imprinted coffee mug, calendar - something your customers will find useful.

Give everyone an extra business card or two and tell them about your program.

Partner up with wedding boutiques, give cards to salespeople in department stores like Sears and have them refer clients to you and be a part of your program.

The ideas are endless...

Good luck!

Jeff
Make a Lasting Impression!
http://www.custom-business-promotional-products.com